5 Things Most Window Replacement Companies Will Never Tell You
Replacement windows are something a lot of homeowners have either considered or actually purchased during the time they’ve spent owning a home. Few things capture people’s attention more quickly than the idea that upgrading your windows could help you save money each month on your energy bills.
Unfortunately, there are also few bigger scams going on in the home improvement industry than the ones carried out by the majority of window replacement companies each day. So before you make a call to get any kind of window replacement done on your home, consider these five things first.
They Don’t Give Estimates – They Give Sales Presentations
Getting a quote on new windows should be fairly straightforward and painless. You know how many windows you need, and you may even have an idea of what kind you want. Getting the cost per window and multiplying it times your needs should be about as complicated as it gets. Yet many window companies don’t offer estimates over the phone, and only reluctantly give them to you easily in person. Why? So that they have a chance to convince you to pay the high price tag.
When you agree to a sales presentation in your home – maybe so you can have the windows measured to get a better estimate is what you’re probably thinking – you may need to give up the better part of your day. Because this isn’t as simple as measuring and counting your windows, showing you your options and giving you a quote; the average window sales presentation lasts roughly 2-1/2 hours. This time is necessary to convince you to sign on the dotted line before they leave and you have a chance to cost compare and make a more informed decision.
A reputable company should be able to give you an estimate a lot quicker, or even over the phone. Ask up front if an in home estimate is necessary, and how long this should take before you schedule anything.
Window Markups Are Tremendous
When it’s time to get new windows, who do you call? If you answer the company you see advertised the most often, stop and think for a moment – how is this company paying for its advertising? The average window company spends roughly $1000 a customer on advertising, and they have to make that up somewhere in their prices. This means that they could be marking up their windows three to four times above cost.
In part this is done to cover that advertising. But it can also be done as a way to make you think you’re getting a deal if they offer you a thousand dollars off if you sign up right there. You may think you’re getting a good deal, but in reality they’re still making out with the better end of the bargain.
Don’t get caught; look for reputable companies that don’t offer flash sales or pushy gimmicks to get you to sign up; their prices are often lower because they aren’t paying extra to trick you into signing.
They May Not Give You Choices
There are actually a number of different types of replacement windows on the market. Different brands, styles, and even performance can make a big difference in how satisfied you are with your final purchase. Some companies don’t give you a choice however; they tell you about one window and try to make you think that’s all there is, regardless of whether or not it’s what you wanted or whether it’s the best fit for your home. A good window replacement company will provide you with choices and help you select the right one for you based on location, style, and your budget.
They Can Be Stingy with References
Have you ever been on a company’s website and seen all sorts of testimonials from people with no last names? Have you stopped to consider whether those people are real and whether you’ll get a chance to speak with them if you ask?
Getting at least three references is the standard in the industry when you’re hiring someone to do work on your home, but many window companies may not give you any, or if pushed may just give you one. If their clients are so satisfied, why don’t they have several to give you?
A reputable window replacement company will not only give you references up front, they should be able to give you at least three recent, local references that you can call to find out how satisfied past customers were before you purchase.
Don’t fall for the tricks and gimmicks that so many window replacement companies offer. Instead, approach them with caution and demand the choices, prices, and respect that you deserve for your home and know that you’re getting the best products for your house.
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